︎TITLE: Rogers 302 5G Flagship Store
︎CLIENT: Array of Stars



︎THE IDEA: Create a 32 foot long interactive video screen reflecting the Rogers brand identity. 

︎THE MANDATE: In just under a month create a responsive motion graphics system based on physically based particles that respond to motion input from 3 users simultaneously.

︎THE TECH:

︎Unity 2019.11 in HDRP
︎Microsoft Azure Kinect
︎Nvidia RTX Titan GPU
︎AMD Ryzen 3950X CPU
︎Oculus Quest VR HMD
︎Valve Index VR HMD
︎Alienware 17 R5 Notebook
︎THE IMPACT: The Rogers 302 flagship store opened to huge success! Excited shoppers lined up from 2AM onward for an early opening of 6:30AM. On the opening day, thousands of curious shoppers and media toured through the store to take part in the activations and festivities. Hometown sports legends Doug Gilmour (Toronto Maple Leafs), and Roberto Alomar (Toronto Blue Jays) made appearances and signed autographs, and the “Fashion Santa” himself, Paul Mason even came through too.

The opening was covered by the Toronto Star newspaper, Toronto’s top morning show, Breakfast Television, the City News site, as well as popular blogs Mobile Syrup, and Daily Hive.